PokerStars Goes Online in California Initiative

California State MapThe state of California continues to elude PokerStars as the poker giant has yet to be able to enter the state to begin offering online poker gaming. While certain card rooms and Indian tribes want to see the poker group brought into the state, many still want nothing to do with PokerStars. Just recently the Viejas Band of Kumeyaay Indians decided to take on PokerStars and try and push the site from entering the state.

Creating a radio campaign, the Indian tribe requested that citizens of California fight against allowing such companies as PokerStars to enter the online poker market if legislation is passed. The radio campaign spoke negatively of PokerStars as well as Amaya Gaming, the sites parent company.

In a method of fighting back, PokerStars has now joined forces with their tribal and card room allies to launch a new website in support of their efforts to offer online poker gaming in the state. launched just a few days ago and helps to provide information to anyone who wants to learn about how online poker should take place within the state. The goal is for individuals to learn how poker should be promoted in an open and fair regulated environment.

The new initiative by PokerStars and their supporters is titled Californians for Responsible iPoker and will not only fight to allow PokerStars to be included but also educated Californians on why online poker would be good for the state. Those following PokerStars on this crusade are:

Amaya Gaming

Morongo Band of Mission Indians

San Manuel Band of Mission Indians

Commerce Hotel & Casino

Bicycle Hotel & Casino

Hawaiian Gardens Casino

Each of the supporters have already signed an agreement to work together to see online poker come to live in California and involve PokerStars in the process. When players visit the new poker site, they will find a sign up form to help show their support for gaming in California in a regulated and safe environment. The goal of the site is to keep anyone interested informed as to the latest developments including posting articles, press releases, etc.

Many forms of information can be found on the site which will include the statement of the coalition. In the mission statement, the group stays that the marketplace for online poker in California should be inclusive so that consumers have a choice and can access trusted online poker brands. The coalition points out that a successful marketplace in other regulated markets are inclusive and offer a variety of trusted options for consumers.

The coalition also points out that after over six years of failed attempts at online poker within the state, it is clear that stakeholders need to reach a substantial consensus to help a bill pass into legislation. Groups that would be involved in the industry have not been able to come together to provide cohesive legislation that meets every invested party’s needs. Arguments and attack campaigns have resulted in the efforts and California has quickly moved to the bottom as the next state to enter into the United States online poker market.

Also included at the new site is the promotion of the PokerStars Pro Tour. This will include visits to the state by pros of PokerStars including Chris Moneymaker, Vanessa Selbst, Daniel Negreanu and Jason Mercier. The tour of the poker superstars will be to promote the site as well as help to provide press in a positive manner to help push politicians to exclude bad actor clauses to allow PokerStars to operate within the state.